Welcome to my new blog!

Hey Friend, Pull Up a Chair - We Need to Talk!

So, funny story. The other day I was deep in my third cup of coffee, tinkering with some automation workflow (because that's what I do for fun, apparently), when it hit me - I should probably introduce myself properly instead of just geeking out in my corner of the internet.

I'm that friend who gets weirdly excited about spreadsheets and can't stop talking about the latest productivity app I discovered. You know, the one who's always saying "There's got to be an easier way to do this!" Yeah, that's me. Oh, and before you ask, this is my new blog, and my official business name, started this year, 2025, but that doesn't mean that I started my work this year. I've been doing this type of stuff for a longgggg time!

How I Accidentally Became an Automations Specialist a Virtual Assistant

Here's the thing - I never planned to become an automations specialist or a virtual assistant. It just... happened. One day I was helping a friend automate their Instagram posts (because watching them manually post every day was painful), and the next thing I knew, their business exploded. Like, actually exploded. They went from stressed-out mess to "I have time for lunch breaks now!"

That's when I realized I had stumbled onto something special. Turns out, my weird obsession with making things run smoother could actually help people reclaim their lives. Who knew?

The Truth About Being "Tech-Savvy"

Can I be honest? When people call me tech-savvy, I laugh a little. Because really, I'm just stubborn. When I see a problem, I can't rest until I figure it out. It's like a puzzle that keeps me up at night (ask my partner about the time I stayed up until 6 AM figuring out n8n integrations... he wasn't thrilled).

But here's what I've learned - most business owners are drowning in tasks they hate. They're spending hours on stuff that could be automated, missing family dinners because they're stuck scheduling social media posts, and generally feeling like their business owns them instead of the other way around.

That breaks my heart. And also fires me up.

My Favorite Tools (AKA My Digital Playground)

Okay, let me share something that might make you think I'm a total nerd - I have favorite software. Like, actual favorites. Airtable? *Chef's kiss.* It's like Excel and a database had a beautiful baby. Notion? Don't even get me started on how it changed my life.

But here's the thing - it's not about the tools. It's about what they can do for YOU. Like when I helped Sarah (not her real name, but you get it) save 20 hours a week by setting up some simple automations. Twenty. Hours. That's basically a part-time job she got back!

Why I Can't Shut Up About Automation

Look, I know automation sounds boring. But imagine this: You wake up, and while you were sleeping, your business was working. Content got posted, emails got sent, leads got nurtured. All without you lifting a finger.

That's not magic. That's just smart systems. And setting them up? That's my happy place.

The Content Creation Thing

Here's a confession - I used to be terrible at social media. Like, "posting once every three months and wondering why nothing was happening" terrible. But then I cracked the code. It's not about being perfect or posting constantly. It's about being real, being consistent, and having systems that make it easy.

Now I help people create content that actually sounds like them (not like a robot trying to sell something). Because your audience can smell fake from a mile away, and nobody's got time for that.

Real Talk About Growing Your Business

You want to know what I've learned from working with small business owners? Everyone's trying to do everything themselves. And it's killing them. Not dramatically killing them (well, maybe their social life), but definitely killing their growth.

The businesses that thrive? They're the ones that figured out how to work smarter. They automated the boring stuff, systemized the repetitive tasks, and focused on what they actually love doing.

My Promise to You

Here's the deal - I'm not here to sell you on anything. I'm here because I genuinely love helping businesses run better. It's like solving puzzles all day, except the puzzle pieces are workflows and the picture at the end is you having dinner with your family instead of hunched over your laptop.

I promise to:

- Never use jargon when normal words work fine

- Always be honest about what's possible (and what's not)

- Get ridiculously excited about your wins

- Treat your business like it matters (because it does)

What's Next?

So here we are. You've made it through my rambling introduction (gold star for you!). If you're sitting there thinking "Yes! This is exactly what I need!" then we should definitely chat. If you're thinking "This person is way too enthusiastic about spreadsheets," well... you're not wrong, but we should still chat.

Either way, I'm here. Ready to dive into your business challenges and turn them into "Why didn't I do this sooner?" moments.

Because at the end of the day, your business should be working for you, not the other way around. And I'm pretty good at making that happen.

Stay tuned for more adventures in automation, content creation tales, and probably way too much enthusiasm about productivity tools. Fair warning - once you start automating, you might become as obsessed as I am. But trust me, it's a good kind of obsessed.

Until next time, keep being awesome (and maybe think about which task you hate most - I bet we can automate it).

Your slightly nerdy, always helpful friend in business,

Mitzi

P.S. - If you made it this far, you deserve a virtual high-five. 🙌 Seriously though, I'm excited to share this journey with you. It's going to be fun!